News and news presenting has come a long way. Gone are definitely the scripted times of news reading with news readers, looking like they would go to sleep at any time, would drone on giving the highlights of the days events. The arrival of satellite and cable tv changed everything and made the business enterprise of news an important money crunching tool. With passing years, news started becoming much more category specific and thus gave rise to more channels that provided entertainment and information of their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their own specific domains and catered to their selected audience.
Sports have always experienced a huge fan base and enthusiasts are invariably keen on sourcing information regarding their favorite sports. Several media giants went ahead into several alliances to gain greater coverage of sports events which were being kept in areas beyond their network and began broadcasting them on their networks.
This gave them a larger viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one required to know from the realm of sports. Now sports channels have dedicated news channels which cover and bring for their viewers not just games but additionally sports reviews, statistical game analysis, player updates as well as their performance reviews too.
A large number of sport shows do compete against each other trying for greater viewerships and take major efforts to make this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers to the channel, they actually do everything to stay on top.
One particular news provider that created a huge influence on news viewing was in the year 2000 when Naked News was launched. The program was launched as being a internet based news service that featured a complete television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped while they read the news and presented their segments.
Naked News began with only one anchor, Victoria Sinclair, who presented all of the parts of the program. She remains a part of Naked News. Most of its initial success can be credited to the free viewership of the channel, which did become immensely popular even in the lack of a marketing and advertising strategy.
They were popularized through the word-of mouth medium and increased in numbers from a single to eight female anchors. The show also introduced several guest anchors to keep the format interesting. Following a crash in the internet boom, just one segment on the program could possibly be viewed for free and eventually by 2004 the complete program was changed into a members only one with no segments available for free access.
The naked sports news presenters have also been very popular and also have been featured in a number of tv programs and have been featured in many newspapers and magazines.
